Hamilton Garment Co., Spring/Summer 1919

Fashion from the catalog of the Hamilton Garment Company department store and mail order company from New York City, N.Y., U.S.A., for spring and summer 1919.

Pages in total: 48 (completely online)

Scan format: 20.5 x 25.6 cm / 8.09 x 10.08 in

Browse Catalog

48 Pages

Front page or cover of the catalog of the Hamilton Garment Company department store and mail-order company from New York City, N.Y., U.S.A., for spring and summer 1919. Spring & Summer Styles 1919. HAMILTON GARMENT CO. 307 FIFTH AVENUE, NEW YORK. Posed by Billie Burke. Courtesy Paramount Pictures. Copyright, 1919, by Hamilton Garment Co. The front page features the American silent film actress Billie Burke (1884-1970). Photo: Paramount Pictures

HAMILTON'S IDEAL. HAMILTON has earned a reputation for being different. Its styles, its manner of doing business, its attitude towards customers, its catalog—everything it does is marked with individuality. Of course there's a reason for this—a reason best explained by the fact that HAMILTON began as an exclusive Fifth Avenue retail shop where fashionable New York women might select their garments. Gradually HAMILTON'S fame spread out of town and a large suburban patronage was established. Later, when we started operations on a national basis, we decided that HAMILTON'S individuality should always remain the same. Even though we ship our distinctive styles throughout the country by mail, we were determined that our models should never be confused with the usual 'mail order merchandise.' As a result of this big ideal, though you live thousands of miles from New York, you have the opportunity to choose and wear—when Dame Fashion has pronounced them correct—the same things that New York's fashionable women are wearing. More than this, you may enjoy every service and convenience extended to our New York customers. Finally, you have the assurance that every HAMILTON garment may be had at big savings, often amounting to as much as $5. to $10., an economy made possible because you buy direct from the manufacturers at little more than wholesale prices. Remember, though you are absolutely safe when you order the photograph way, (an artist's sketch may exaggerate but the camera never lies) you have the added protection of our liberal guarantee. OUR GUARANTEE—We guarantee every garment to be exactly as represented. Return your purchase within 24 hours after receiving it and we will refund our money without question. When we say without question we mean exactly that. You are to be the judge as to whether or not you wish to keep the garment. HAMILTON GARMENT CO. 307 FIFTH AVENUE, NEW YORK CITY

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No. 6100. This lovely dress of soft SILK TAFFETA has a pretty skirt finished with rows of shirring at the top and a charming Eton effect waist. It is finished with reveres in front, embroidered with harmonizing silk and tinsel; sleeves of matched Georgette Crepe. Waist lined with lawn. Misses' sizes, 14 to 38 only. Colors: navy, Copenhagen, grey or tan. Skirt length 35 inches. Give bust and hip measures: also height, weight and color desired. See page 45 for directions... $10.95. No. 6101. This youthful model of WOOL MIXED SERGE with small part cotton has a plain wide belt, rounded neck bound with blue silk to match the binding of the sleeves and a deep V in front delicately embroidered in a conventionalized design done in a chain stitch embroidery (in blue silk combined with black and gold tinsel). Finished with black bone buttons. Waist lined with lawn. Ladies' and misses' sizes. Colors: black or navy. Give bust, waist and hip measures; also height weight and color desired. See page 45 for directions... Price. $7.95. No. 6102. This charming frock of FAILLE LUSTRE SILK POPLIN features an oddly shaped collar of white silk poplin which is trimmed with pretty square pearl buttons with colored centers. The unusual bib-like front section of the waist is further decorated with rows of matched silk stitching. White silk poplin cuffs. Waist lined with lawn. Ladies' and misses' sizes. Colors: navy, grey, Copenhagen or tan. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $9.95. HAMILTON GARMENT CO. These photographs are taken from life—and the camera never lies. Page 1

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No. 6103. CREPE DE CHINE, that dependable silk fabric so in favor with stylish women, develops this frock. Its interesting vest front is trimmed with the popular chain stitch silk embroidery (matched) combined with gold tinsel. This embroidery is repeated on the cuffs. Two horizontal tucks trim the shirred skirt. Waist lined with lawn. Ladies, and misses' sizes. Colors: black, navy, Copenhagen or tan. Give bust, waist and hip measures; also height, weight and color desired. See page 46 for directions... Price, $12.95. No. 6104. A rounded' collar, picot edged, ends in long shawl reveres on this crisp SILK TAFFETA frock. Pretty tucked chemisette of matched Georgette Crepe, trimmed with white pearl buttons. Collar and cuffs prettily hemstitched; skirt shirred sufficiently for comfort in walking and yet gives the fashionable slender silhouette. Waist lined with lawn.' Colors: black, navy, plum or Copenhagen. Ladies' and misses' sizes. Give bust, waist, and hip measures; also height. weight and color desired. See page 45 for directions... Price, $10.95. No. 6105. Effective lace in a filet pattern forms the attractive pointed collar and cuffs on this very interesting frock of SILK TAFFETA. The long narrow reveres open to show a very smartly pointed vestee which is trimmed with two colored buttons of a unique shape, vest edges finished with silk cording. Georgette sleeves with taffeta cuffs. Waist lined with lawn. Ladies' and misses' sizes. Colors: black, navy, tan or Copenhagen. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $11.95. THE HAMILTON GARMENT CO. Quality garments savings of $5. to $10. Page 2

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No. 6106. Conventionalized embroidery is the decorative effect on this striking costume of soft TAFFETA, composed of matched narrow soutache with a touch of soft blending colors. Matched Georgette sleeves finished with deep corded cuffs of taffeta. Skirt shirred and finished with simple flat taffeta girdle. Waist lined with lawn. Ladies' and misses' sizes. Colors: black, navy, Copenhagen or grey. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $11.95. No. 6107. Pressed-in knife pleats form the distinguishing feature of this frock of CREPE DE CHINE. The attractive collar is oddly trimmed with self covered hanging ball buttons; these are repeated on the vestee. The long, close fitting sleeves are finished with a piping of the material. Waist lined with lawn. Ladies' and misses' sizes. Colors: black. navy, grey or Copenhagen. Give bust. waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $13.95. No. 6108. The collarless neck, a fashion feature of the season, is delightfully shown in this TAFFETA afternoon frock. The neck and wide belt are daintily embroidered in self color and American Beauty silk. The belt, which ends in a sash is finished with deep silk fringe to match. The sleeves are of self color georgette crepe with flaring taffta cuffs. Waist lined with lawn. Ladies' and misses' sizes. Colors black, navy or Copenhagen. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $12.95. 307 FIFTH AVENUE • NEW YORK. We please you or refund your money. Page 3

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No. 6109. A deep tuck trims the pretty shirred skirt of this CREPE DE CHINE frock which has an unusually effective bodice. The chemisette is embroidered in two colors. The narrow shawl collar and reveres are finished with self-covered ball buttons. Deep flowing cuffs of the Crepe de Chine finish the sleeves. Waist lined with lawn. Ladies' and misses' sizes. Colors: black, navy, Copenhagen or rose. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $14.95. No. 6110. The apron front which Paris favors is in its most attractive form on this delightfully simple CREPE DE CHINE frock. It is beautifully hand embroidered in self color. A binding of the material finishes the front and back sections of the bodice, the V neck and the bottom of the long close fitting sleeves. Waist lined with "seco" silk. Ladies' and misses' sizes. Colors: black, navy, grey or Copenhagen. Give bust, waist and hip measures, also height, weight and color desired. See page 45 for directions... Price, $14.95. No. 6111. One of the newest tunics or this season's fashions appears in this smart costume of TAFFETA. It is pointed at either side of the front and back and ends in silk tassels of the same shade. These hang over the wide tuck which trims the shirred skirt. Hemstitching and silk covered buttons, trim the reveres and the chic wide sleeves. Waist lined with lawn. Ladies' and misses' sizes. Colors: black, navy, Copenhagen or tan. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $14.95. THE HAMILTON GARMENT CO. To insure fit, state all measurements when ordering. Page 4

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No. 6112. Another variation of the apron fashion is featured in this effective costume of ALL WOOL FRENCH SERGE. The collarless neck and the apron fronts are daintily embroidered with silk of harmonizing colors. The back of the waist is cut in one with the girdle which fastens in front with a composition buckle. Waist lined with "Seco" silk. Ladies' and misses' sizes. Colors: black, tan or navy. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $14.95. No. 6113. Aprons in front and back embroidered with silk of self color and contrasting shades predominate on this costume of SILK TAFFETA. Dainty shirring at the neck. Self covered buttons trim the long, close fitting sleeves and the aprons. Waist lined with "Seco" silk. Ladies' and misses' sizes. Colors: black with Copenhagen trimming, navy, grey or Copenhagen with rose trimming. Give bust, waist and hip measurements; also height, weight and color desired. See page 45 for directions... Price, $14.95. No. 6114. For semi-formal or street wear, this CREPE DE CHINE frock is useful as a Spring and Summer style. Tiny pin tucks trim the chemisette and the girdle is decorated with self-covered buttons. The noteworthy feature of the skirt is the wide and narrow tucks. The turn-back cuffs and armholes are finished with cording of the material. Waist lined with "Seco" silk. Ladies' and misses' sizes. Colors; black, navy, Copenhagen or tan. Give bust, waist and hip measures; also height. weight and color desired. See page 45 for directions... Price, $14.95. 307 FIFTH AVENUE • NEW YORK. Be sure to specify height, and weight. Page 5

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No. 6115. Still another type of apron is the predominant feature of this practical CREPE DE CHINE frock. The novel patch pockets at either side and the self-covered buttons lend an original touch. A finely pleated chemisette with buttons in the center and a narrow collar extending across the back, trim the bodice. Waist lined with "Seco" silk. Ladies' and misses' sizes. Colors: black, navy, Copenhagen or grey. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $6.95. No. 6116. Paris says, "Rows and rows of silk braid." This ALL WOOL FRENCH SERGE chemise frock is one of the most popular models for Spring. It is held in at the waist with a silk cord as illustrated. The new button trimmed panels are also featured in this pretty costume. The collar is of Copenhagen Crepe Meteor. Waist lined with "Seco" silk. Ladies' and misses' sizes. Colors: black or navy. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $16.95. No. 6117. In this youthful CREPE DE CHINE frock, horizontal tucks, fashion's favorite, are the only trimming on the shirred skirt. The bodice is delicately embroidered with silk in two colors, one matching color of the dress. The contrasting shade is repeated in the Taffeta collar and cuffs. Waist lined with "Seco" silk. Colors: black or navy with Copenhagen, Copenhagen with tan or grey with rose. Ladies' and misses' sizes. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $14.95. THE HAMILTON GARMENT CO. Visit our Fifth Avenue showrooms when in New York. Page 6

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No. 6119. Frocks made half of one material and half of another is fashion's dictate for Spring. An ideal combination of GEORGETTE CREPE WITH TAFFETA. Lower bodice, sash, belt, cuffs and tunic bottom of taffeta. Balance of frock (Georgette Crepe) beautifully embroidered in self colored silk. Ladies' and misses' sizes. Waist lined with "Seco" silk to match. Colors: black, navy, Copenhagen or grey. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $16.95. No. 6120. The chic tunic of this SILK TAFFETA frock is cut in a low point at the right, ending in a puff at the left which is weighted by taffeta covered ball. Its narrow sleeves set in for greater freedom on inner section, with pretty chemisette of white Georgette, beaded and embroidered. Waist lined with "Seco" silk. Ladies' and misses' sizes. Colors: black, navy, Copenhagen or grey. Give bust, waist and hip measures; also height, weight and color desired. See page 46 for directions... Price, $16.95. No. 6118. GEORGETTE CREPE the ideal Spring and Summer fabric for all purposes is here becomingly modeled in a simple bodiced, beaded frock. Collar and pretty wide flowing sleeves are finished with Georgette cording. Note dainty silk buttons. Matched Jap silk lining. Ladies' and misses' sizes. Colors: Copenhagen, navy or grey with white and black beads and black buttons, or all white with white trimming. Give bust, waist and hip measures, also height, weight and color desired. See page 45 for directions... Price, $16.95. 307 FIFTH AVENUE • NEW YORK. The finest of workmanship and materials is used in these models. Page 7

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No. 6121. The quaint apron effect of thin chic soft GEORGETTE CREPE frock is created by front and back panels hanging over shirred skirt. Pretty bands of matched and contrasting silk embroidery trim horizontal tunics. Matched Jap silk lining. Daintily finished with crushed girdle and pretty tucked sleeves. Ladies' and misses' sizes. Colors: black, navy, grey or henna (brick red). Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $18.95. No. 6122. Smart silk piping and rows of self-colored ball shaped buttons are features of this effective SILK TAFFETA afternoon street frock. The deep pointed tunics end in piped triple flounce. Puffed sleeves with piped upper cuff and long tight button-trimmed under-cuff are "different." Seco silk waist lined. Ladies' and misses' sizes. Colors: black and grey with self-colored piping; navy with Copenhagen, plum with grey. Give bust, waist and hip measures, also height, weight and color desired. See page 46 for directions... Price, $18.95. No. 6123. CREPE METEOR AND GEORGETTE CREPE, an irresistible combination for formal wear compose this charming frock. Trimming of self colored silk embroidery. Loose sleeves of Georgette with bands and buttons of meteor and pretty tunic with wide meteor hands over meteor skirt. Waist and skirt lined with "Seco" silk. Ladies' and misses' sizes. Colors: navy, Copenhagen, grey or tan. Give bust, waist and hip measures; also height, weight and color desired. See page 45 for directions... Price, $18.95. THE HAMILTON GARMENT CO. No samples of materials can be sent this season. Page 8

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