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Feb 17, 2019

Modenschau – February 1933

Despite the still chilly temperatures, spring is not far away. In the now completely uploaded Modenschau issue No. 242 from February 1933, the first spring models were already on display. Previously, only 12 pages of the issue were online. Articles in the issue dealt with the "Children's Festival on Carnival Monday" or "That Once Thrilled Us! – Men's Thoughts on Fashions of Yesteryear".

3,800 pages are now digitized and publicly available on artdeco-boulevard.de.


Jan 30, 2019

Modenschau – January 1931

In the Modenschau issue No. 217 of January 1931, the latest ball and evening fashions for the winter of 1931 were presented. In addition to women's fashions for all times of the day, the freshly uploaded issue also featured a wealth of clothing for children and young women.

Articles in the issue covered the topics "What Do You Expect From 1931?", "Women in Men's Jobs", "We Switch on Modernly" (electric toggle switches instead of rotary switches) and "Technical Innovations in the Household".


Jun 17, 2018

Hamilton Garment Co. 1924

After a longer break, a new update takes place today. All pages of the New York department store and mail order house Hamilton Garment Co. from spring and summer 1924 are now completely online with description. Previously, only 45 pages were public. Unlike many mail-order houses, which continued to present their fashion offerings through drawings well into the 1930s or beyond, Hamilton Garment had been using photographic images since the 1910s.

As a result, there are now 3,700 pages in the artdeco-boulevard.de database.


Jan 4, 2018

National Cloak & Suit Co. 1917-18

The new year 2018 makes us look not only into the future, but also back. Exactly 100 years ago, the 1917-1918 edition of the National Cloak & Suit Co. mail order catalog was valid. 120 of the 420 pages from the catalog are now public. Trench coats first made their way into men's and women's fashions. With the U.S. entering the war, military accessories and uniform-like dresses also became popular in American fashion.

Over 3,600 pages are now in the database.


Oct 23, 2017

Modenschau – October 1925

In keeping with the autumn season, today's update is the addition of the October 1925 issue of Modenschau No. 154. Previously, only five of the magazine's 52 pages were online. Besides about 100 transitional models for the cold season, this issue also includes an autobiographical article by German silent film actress Henny Porten (1890-1960), in which she recalls her beginnings in what was then a nascent film business.

As a result, the number of 3,500 pages in the artdeco-boulevard.de database has now been exceeded!


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